"Apparently AI is going to change how we work. But what could it actually do for us?" This is the question we hear most often from owners and from the people doing the work.
Tools like ChatGPT have spread rapidly, and yet most companies run into a wall when they try to adopt them. This article looks at what that wall is really made of, and describes the hands-on AI consulting motiv offers.
Three barriers that stop companies adopting AI
■ Barrier 1: not knowing what is possible AI is in the news daily, and yet how it applies to your own work remains unclear. The technology moves so quickly that it is genuinely hard to judge what suits your business.
■ Barrier 2: large consultancies are expensive, slow and remote from the work Ask a major consulting firm about AI adoption and a quote of several million to several tens of millions of yen is not unusual — with a report arriving months later. The recommendations may be sound in theory but rarely map onto how the work is actually done.
■ Barrier 3: security concerns block everything "What about a data breach?" "Are we allowed to put company data into this?" "IT blocks all of it." Security worries are very often the single biggest obstacle, and the result is that nothing gets tried at all.
Why large-consultancy AI programmes fail
The reasons are not mysterious.
• They centre on reports rather than the work A thick document arrives, but it does not tell you what to do on Monday morning.
• The recommendations come from people who do not do the work If the consultant does not use AI daily themselves, the advice stays theoretical.
• Adoption takes far too long In AI, technology from three months ago is already dated. Spend six months on assessment and the best answer will have changed.
• The cost is out of reach for a smaller company Several consultants at high day rates does not fit a small business budget.
Why clients choose motiv for this
■ Hands-on — we work alongside you Not lectures or reports. We work with you until your actual processes have been improved with AI, demonstrating and implementing on the spot.
■ Know-how we have proved on ourselves motiv uses AI across its own work — the corporate site, the payment system, content production, marketing. Our recommendations come from doing it rather than from theory.
■ Security and usability together Rather than blocking everything, we build arrangements that are safe to use: which data may go to AI, which tools are acceptable, and we help you write the guidelines.
■ Costs that suit a smaller company A fraction of what a large consultancy charges, for more practical results. A small team is what makes that pricing possible.
■ Speed — usable next week There is no need for months of assessment. We present concrete improvements within one or two weeks of the first conversation and move straight to implementation.
💬 Want to talk through what this article covers?
Our specialists are happy to help — consultations are free.
What the support covers
• An assessment of where you are — what is working and what is not
• Analysis of your workflows and where improvement is available
• Selecting the right AI tools and services
• Hands-on training using AI on your real work
• Drafting internal guidelines for AI use
• Putting a security policy in place
• Follow-up afterwards to make sure it sticks
This is for you if
• You want to adopt AI but do not know where to begin
• You approached a large consultancy and found it too expensive
• Internal security rules currently prevent you using AI tools
• You have tried ChatGPT but have not managed to apply it to real work
• Competitors have started using AI and you feel the pressure
• You have no IT department and nobody to ask
Frequently asked questions
Is it a problem if we know nothing about AI?
Not at all — starting from scratch is the most common situation. We explain things plainly, without jargon.
Is it safe to put confidential information into AI?
We propose approaches suited to the type of data involved, including ways of using AI without sending confidential information outside your organisation.
How long before we see results?
In most cases you will feel the improvement immediately after the first hands-on session. Embedding it properly takes one to three months.
In summary
With AI, the gap between those who know how to use it and those who do not is widening quickly. Expensive consultancy reports and blanket security restrictions are both solvable with the right approach.
motiv supports adoption hands-on, based on having used AI extensively in our own business. Please get in touch.







